July 31, 2010

Easy Way To Add Video To Your Site

add-video-siteI just found out about a new product that is really turning some heads when it comes to easily adding video to your website.  It is called the Easy Video Player.

If you are an online business owner or an affiliate marketer, you are really going to want to check this out.  I think you  are really going to like it.  What is does is allow you to upload your web videos to Amazon s3 servers and grab embed code for that video with just a couple clicks.  It makes it so easy.  Amazon S3 is a bit clunky when it comes to uploading and embedding.  This makes it much easier.

What I like about it to is the fact that you can redirect your video viewers to any page you want after they watch the video, automatically.  I have done this before, but it takes a lot of coding and hassle to accomplish it.  Easy Video Player will let you do it with checking one box.  Also, you can drop in a webform at the end of the video to have them get added to your autoresponder like aweber, getresponse, or infusionsoft.  What ever you are using.  Again, this is able to be done without the player, but it is a pain if you want to make it work.

Plus, you can allow others to share your video or embed the video on their site.  The backend features are pretty robust including full tracking of the video performance and conversions.

Overall, I think it will make your video marketing easier and you will probably do a lot more of it because it is just easier to embed, track, and share.   Check it out and let me know if you like the features.

5 Tips For Video Marketing

online-video-marketingYoutube is quickly becoming a search engine for customers or consumers looking to get more information and reviews on products before they buy.   Because they can’t look, feel, and touch in person, they want to talk to someone who has.   That is where you come into play.  Get out there on the video sites, but make sure you don’t waste your time.   Do it right the first time.

Video Market Tips and Strategies:

1. Just like any other type of SEO, make sure you start with the keywords you are targeting.  If someone can’t find you on the search engines or on Youtube, how are they going to see your video?  Use your keywords that actually get traffic in your title and your description.

2.  There is research showing that Google is actually analyzing the actual words that you are saying in your video. Make sure to mention your keywords in your video and use the words that people are going to be searching for.  ie: notice how Youtube will disable your audio if you are using a copyrighted song?  I don’t think they are personally listening to each video.

3. Get your videos out there. Use some of the best video distribution services out there like TrafficGeyser, TubeMogul, or even SENuke.   Don’t just rely on Youtube because there are some great other video sites out there that people use a lot.

4. What are you linking to? Don’t just do SEO on your personal site pages.   Make sure to throw a few links to your video pages as well.  Create a link wheel so you can get more and more link juice for you personal site and all your videos.

5.  Encourage Interaction. If you viewers comment or submit a video response you will start to see a huge influx of views.  People don’t want just the numbers and facts, they want some of your opinion too.  Sometimes you have to tell them to comment or go to your link.

By The Way…What do you think? :)   Let me know below.