September 9, 2010

How Can Internet Businesses Verify The Real Popularity of Any Computer Optimization Software In 15 Minutes or Less?

Overview - This article draws attention to a fast method that anyone can use to independently review the popularity of any computer optimization software (e.g. Registry fix software, registry cleaner software, error fixing software etc..). It also uses the real life example of a website dedicated to help users fix computer errors, which has already adopted this method for screening relevant software for further review.

Readers should be aware that, although the method described in this article is new and not perfect, it does present a distinct advantage over most other alternatives.   

The problem - Never has the choice of computer optimization programs been so large, yet most computer users do not tend to rely on impartial information to verify the popularity of computer optimization software before buying their preferred solution. This is a problem because computer optimization software, which are not popular may be new, unproven or both and are therefore riskier than more popular ones.

The options - Most users still rely on forums. One key challenge with this method is that forums can (at best) provide anecdotal evidence of the perceived popularity of any Computer Optimization Program, another disadvantage is that some forum members may just be promoting their products instead of sharing their independent opinion.

Another method is to visit software vendors’ sites. The obvious problem with this method is that the vendors are partial to the software they are selling.

Another method is to rely on an independent site, which compares different computer optimization software in the same family, for instance Anti-Virus software, Registry Cleaning Software, Anti Adware/ Spyware software etc…. The challenge with this method is that the vast majority of these websites focus primarily on the detailed functionality and do not provide independent data on the real popularity of the software they are comparing.

So how can users looking to optimize their computer form their own independent opinion of the most popular software to purchase? (click on registry fix software example)

15 Minutes Method - A superior method is to look at the data provided by digital market places such as Clickbank for example, which is the largest of them all. Digital market places are now selling many of the most popular computer optimization software and also give these software an indicator of popularity often called Gravity. Put simply, this indicator is linked to the number of sales transactions made for a particular software over a period of time. Clickbank compute and compare the Gravity score of any digital product independently from any software vendor. However imperfect, this indicator is a good independent way to measure popularity. Any users can independently check the popularity of any computer optimization software by checking out Clickbank or another digital marketplace. Despite the fact that even this method has its own limitation (i.e. Clickbank does not sell all Computer Optimization Programs), it is one that can be followed independently by anyone.

Example - Some software review sites have adopted this method and are now referring to the Clickbank popularity of the digital products that they are also reviewing independently (Click on fix registry errors for a live example).

About Ben Janke
Ben is an internet marketer and loves to build businesses online and teach others how to do it too. He has been in internet marketing and online lead generation since 2004 and loves to stay up on the new marketing tools and trends.

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