July 31, 2010

A Used Car Dealer in North Central Florida Flourishes in Turbulent Times Thanks to Stand Out Florida SEO and Marketing.

At a time when Barrack Obama and company are searching for a way to save Detroit, a mid-sized dealership in North Central Florida is raking in exceptional profits. A seo company in Florida has caused this fantasy to become a reality at a time when many car lots are closing up shop. This feat proves that American franchised dealers can in fact become profitable.

Despite the economy, Santa Fe Ford’s used cars and trucks are selling faster than Girl Scout cookies at a milk parade. A Florida online marketing firm, MarketinginFlorida.com has directed the bulk of Santa Fe Ford’s online marketing campaign toward ranking the dealership highly for used car dealer Gainesville FL

“Over the past 8 months I have sold my complete stock of negative inventory, almost completely via retail sales, and for the first time in a very long time my pre-owned department is quite profitable. Marketing in Florida’s internet marketing services and our deep discounts have been directly responsible for the upticks in my pre-owned sales department. We spend very little money advertising our used inventory other than our online marketing efforts and right now, about 72% of our deals come directly from our online marketing.”    Greg Waitcus, VP, Santa Fe Ford.

Santa Fe Ford’s recent success prove that today’s franchised dealerships can become viable if they point their business model and online marketing to be in-line with what today’s car buyers call for. It is not the mid-80′s anymore. Today’s car customer grasps the market value of vehicles and expects full disclosure before they visit or even call a dealer.

By and large, the 20,000+ automotive dealers in America are local companies that are owned and run by high minded businessmen who practice their faith, support their local charities and treat their customers very well. With a North Florida Ford dealership posting steady profits month after month, Barrack Obama and friends must find a path for the domestic auto makers to become sustainable. If GM is allowed to go belly up, the ripple effect may bankrupt America.

With bankrupt domestic auto makers, it is the local dealers that will be asked to cover the loss on all of their new inventory. It is not the manufactures that are owners of all that inventory, it is the local dealers. Without solvent manufacture backing, all of the local auto dealer’s existing new inventory would have to be instantly written down to auction levels as all domestic auto makers backing would immediatley become void. For nearly all affected dealerships, those write downs would amount to placing them in an immediate default of their loan covenants with their floor planners. Without the low cost financing for their inventory, very few franchised dealerships can keep going.

All over America domestic auto dealers directly and indirectly support an unbelievably large workforce spanning many industries. They generate enormous amounts of state and local tax revenue and make a wide variety of political and charitable contributions. With unemployment over 8% and now talk that it may shoot over 10%, America would have a hard time recovering from loosing GM and Chrysler.

The disappearing of jobs and tax revenue at all levels would be {staggering|devestating}. Automotive dealers are the brute strength of their local economies. Collectively, auto dealers are the backbone of America. Barack Obama and domestic auto makers must find a way to save Detroit or risk a very real failure of America.

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