How To Market Your Business On Autopilot

February 5, 2010 by Ben Janke  
Filed under Social Marketing

WASHINGTON - SEPTEMBER 22:  Founding President...
Image by Getty Images via Daylife

One of the upcoming trends of Internet marketing is viral marketing. Viral marketing is a type of social marketing that is allows your website visitors or customers to spread the word about your products and services easily and quickly.

They can refer their friends using Twitter, Facebook, or any of the other social networking sites, but what if you want to allow them to invite people without having to use Twitter or Facebook? What if you could just have them click a few buttons and invite their entire contact list? How do you think that Facebook and twitter have grown so quickly? The incorporate the same method of a type of tell a friend.

When you give you quick review of a product that I have used called Viral Inviter. It is a script that allows your website viewers to invite their friends and receive gifts and bonuses by doing so. No one really will share information with their friends about you or your services unless they have an incentive to do so. Either your content has to be very very good, or they have to receive something in return for spreading the word about you.

I tried viral inviter about a year and a half ago and found it very hard to use. I use WordPress a lot and didn’t find it very user-friendly, but they have recently made some very important updates to the scripts that allow easy installation and customization of the viral inviter script.

If you’re serious about getting more traffic, leads, and sales from your website, I think you get like this.

Watch this video shows you how the script works.

 How To Market Your Business On Autopilot

30 Twitter Predictions For Personal and Business Use

January 20, 2010 by Ben Janke  
Filed under Twitter

I saw this great video today predicting some of the future uses and integration of Twitter.  S.ome of them are a little bit out there, but I can see how they could come to pass.

Twitter Will Reach Masses of People.  Even in 3rd world countries.  1 Billion users?
Twitter users will use more consumer friendly twitter tools.
Status updates will be available across all open social media sites. Facebook, Yahoo, MySpace, and more.
We will laugh at the past when we had to go to each social media site update.
Twitter will be the dominant social media site that plugs in to all others.
Social graphs will be open source and available for others to see. Integration of contacts and groups.
Twitter will be an ideal place to gain a quality reputation for your business.
Twitter will replace SMS because just easier to use and easy to integrate with any phone.
Twitter will replace chat or integrate with current chats.
Location will be one of the most important status updates on twitter. You can share your location with friends.
Private updates will be more important than they currently are.
Public e-commerce public updates like a what you buy and what you shop for will be part of your updates via private only.
Live reviews of place and products will be very important.
Talking to shops and restaurants will become standard for coupon discounts and updates.
Web will be just a fraction of mobile use.
Dating with twitter updates will not be a huge market on twitter.
Twitter will not display ads on their primary screen to keep users happy.
There will be more devices that automatically publish to Twitter. Like scales, food consumption, and energy use.
Corporations will have entire teams devoted to their Twitter accounts. ie customer service
Hyper local news sites on twitter with geo-tagging features will become huge. User generated news.
Google will not acquire Twitter, but will integrate deeply with Twitter.
It will be open source private twitter accounts or programs running just for corporations.
Google and Bing will dominate be tweaked search realm.
Vertical twitter applications will start to appear like StockTweets. Real Estate, FOREX, Fitness, Fashion
Twitter will continue to be mostly used outside of Twitter.com
Twitter will do a better job at helping to regulate communities and maybe even politics. No more lies. Hopefully.
Twitter will always be about you.

Comment and let us know what you think Twitter will become!

How Does Google Rank Your Tweet Backlinks?

January 19, 2010 by Ben Janke  
Filed under Search Engines

google-twitter-imageIn social media, the number of people that follow you on your accounts like Twitter, Facebook, squarefour, and Linked In is in similar relation to the number of links pointing to a page in traditional SEO. We all know that Google ranks your website based on the number and also on the quality of backlinks coming into your site. Google recently hinted that they will rank social media sites similarly in the fact that if you have reputable followers and a lot of them, your tweets could get ranked higher than someone else’s based on that scenario.

In search engine optimization, high quality pages link to another website or another webpage and pass “link juice” to the page they are linking to. With social media is looking like it’s going to be the same type of scenario based on a popularity contest or voting system.

Google is really trying to get into the real-time search market. People are starting to use twitter search or Google blog search to get more relevant real-time information has recently been created on the Internet. Nobody likes searching for something on Google and finding non-relevant content from four years ago. So, it is good for consumers and it is good for marketers because those marketers that continue to market and continue to update their websites and social media accounts should reap the rewards.

Another question that people are asking about the ranking of their tweets is how hash tags are ranked. It is predicted that Google will rank has tax is a lower quality tweaked as they serve as a red flag for spam like content. Google, as we know, is all about being natural. We will see where this takes us over the upcoming months.

Twitter Followers: 4 Steps To More Of Them

January 18, 2010 by Ben Janke  
Filed under Twitter

twitter-tips-imageThe writing is on the wall. Social marketing is starting to slowly take over the way that we used to use the Internet. The days of searching Google, Yahoo, and Bing for articles and stories only to find for your old information, quickly , coming to an end.

During the past year, I found myself going to social media sites like twitter and YouTube instead of Google to do my searches for information that I’m looking for. People are looking for relevant information and also recent information. Social media is delivering.

So how do you get more followers on your social media accounts. Let’s go over 4 strategies that will help you accomplish this goal.

Number one: Have a plan.

Have a goal and an understanding of what you’re trying to accomplish with your social marketing. What are you promoting? Or what information are you trying to get out there? Have a realistic goal of how many followers you want to gain per week. If you’re just starting out, 300 should be a good goal.

Number two: Twitter moves fast, so should you.

Yeah keep in mind that social media sites like twitter are constantly being updated and people that use them consistently are the ones that are going to integrate with the community. If you think that you’re just going to tweet once per day and get a giant following, you might be in for a rough ride. There are some great applications and programs out there that you can use like TweetAdder that can help you manage and get more more followers quickly. Plan on doing 5 to 10 tweets per day.

Number three: Follow to be followed

Unless you’re a super mega star like Ashton Kutcher, you’re probably going to start following people to get followed. This is your first step in interacting with that social media community. So, find the people in your niche and start follow them in hopes that you may get a few follows in return. Obviously, provide good value in your tweets.

Number four: Plan and connect.

Twitter and other social media sites are not just a place to throw up information and spam your twitter account. If you provide value and you’re not trying to sell something every time you tweet, you’re going to gain a larger and more responsive Twitter list.

Some great management of your social media counts can be done through TweetAdder .com and TweetDeck.com. You can follow BenJanke.com/twitter/

I hope to see your tweets later.

How To Find New Keywords For Your SEO – 7 Tips

January 12, 2010 by Ben Janke  
Filed under On Page Optimization

Finding the right keywords that your prospects and customers are searching for on Google, Yahoo, and Bing is a foundational part of internet marketing.   You may have heard of or used tools like Google’s keyword tool, Keyword Elite, or Wordtracker, but there are 7 other ways to find relevant keywords quick.

1. Misspellings – I can’t count the number of times that I mistype the same word over and over again.   I remember when I used to use Hotmail, and always typed “Hotmal” instead.  Oops!  Someone was capitalizing on that because I got sent to a porn site.  That was way back in day.  There are some great tools out there to find common misspellings for your niche that you can capitalize on.  Here are a couple places to search

http://adlab.msn.com/Keyword-Mutation-Detection/Default.aspx

and

http://tools.seobook.com/spelling/keywords-typos.cgi

2. Technoriati

Technorati is a search engine and gathering site for blogs of many niches.  They track the most recent tags and mostly commonly used keywords.  You can find some great keywords that people are using and searching for at http://technorati.com/tag/

3.  Twitter

I actually found myself seaching on Twitter this past year for up to the second information instead of using Google.   I think this is the new trend and Google seems to realize it too.  You can see what is being searched for on Twitter and what is popular with the following services

http://www.tweetvolume.com/ and http://trendistic.com/seo

4. Facebook Lexicon

Facebook Lexicon is a great place to see some recent keyword activity.  They have graphs and more so you can see search trends at

http://www.facebook.com/lexicon/index.php

5. SeoBook

I have used SEObook quite a bit over the years to find out some of the volume of keywords being search in the search engines.  They have a great keyword tool at http://tools.seobook.com/keyword-tools/seobook/

6. Google Wonderwheel

Google’s Wonderwheel is part of the Google search page.  After you search at http://gooogle.com you can click on “show options” and then scroll down to “wonder wheel” about half way down on the left.  This is a way to “drill down” and follow a vein of keywords to find what people are looking for.

7.  Your own site

I have looked on my own stats on my site and noticed that I am being picked up on the search engines for tons of long tail keywords that I didn’t even plan on.  If you see this happening, make sure you capitalize on it and also make sure that the page those visitors are going to is a converting page for maybe an optin or a product.

There are tons of places to find good keywords to go for.  Just make sure you go after some long-tail keywords and don’t be afraid to go after the “big daddy” keywords of your niche too.  (The ones that get tons of  searches).  Somebody has to.

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Ghost Tweeting

December 29, 2009 by Ben Janke  
Filed under Twitter

Usually when you are on Twitter you think that the people that you are following are tweeting on their accounts to pass on good information to you.  Most of us know that there is automated systems that tweet for people, but have you heard of “Ghost Tweeting”?

Ghost Tweeting is when an individual or a company hires or outsources to other companies to do their tweeting for them.  Do you really think that these huge celebrity tweeters have the time to send out 20+ personal tweets per day?  Some do, but a large majority do not.  Many of them are using twitter to stay in front of their fans and followers, but it is way easier to have someone tweet your schedule out for you rather than having to think about it everytime you make a move or think a thought.

Check out this video about Ghost Tweeting.

 Ghost Tweeting

What is Twitter and Can I Use it For My Business?

October 22, 2009 by Ben Janke  
Filed under BenJanke.com Contributors

What is Twitter? Twitter is quickly becoming one of the most popular Social Networking sites online. Most people have heard of Social Networking and sites such as Myspace and Facebook. these are just three of the most popular social media sites. Each site has it’s own demographics. Each site has it’s own uses as well as it’s own set of rules for use.

Twitter establishes a basic need to stay in touch with people it is human interaction through short or brief messaging and always answering the question of what are you doing? Twitter does have one distinct difference then other social media sites and that is the form of communication that they use. Twitter only allows 140 characters of communication at one time. In other words you may only type in 140 characters of text at once per communication. This is really nothng more than sending a text message. They call them tweets. I know this all sounds very cute. Twitter has become one of the leading Social Networking sites online today. Twitter seems simple but you will see that there are many different ways to build a business there.

I went to a seminar recently about social networking where one of the speakers had his laptop open and was conversing with his twitter following during the seminar. He made some notations to his followers while the others were speaking he was typing in what he was doing at the seminar as a speaker. If you think this is rude? I think not. I bet you know lot’s of people that send out text messages on a daily basis. This is one of the primary uses of Twitter.

Many people use Twitter to build their buisness. You will able to do this easily by building a huge list of Twitter followers. The more friends you have on Twitter the better the opportunity to make money and find business associates. So the next time someone asks you what is twitter? you will know how to respond.

When you visit this link that I found you’ll find a way to make and establish partnerships and generate an income. Take the time to look at this you’re going to love it. Click this What is Twitter? link for additional information about Twitter and this cool little site. If you are one that likes to view something as well the site has a brief informative video. I wish I would have seen this sooner.

Note: Any link or url in this article may be an affiliate link or web address that earns me an income if you take an action or purchase a product as a result of that link or url.

Have You Heard of Genesis Rocket?

October 12, 2009 by Ben Janke  
Filed under BenJanke.com Contributors

Prior to discovering a product called Genesis Rocket, I had, for at least a year or more, been struggling with trying to get a grasp on Twitter. To be more specific, how to manage an account, how to grow my followers, how to interact with “my people”. I could see the potential of Twitter, I just couldn’t grasp it.

I even purchased a couple of often seen “systems”, but on analysis, I realized that there was just to much automation going on, it kind of reminded me of safe lists from yesteryear, thousands of ads, going to thousands of eyes, & nobody reading a darn thing!

Not my style…

I was actually playing around in Twitter, & clicked on a re-tweet, that led me to a blog, UpStartBogger, that in turn led me to an article on a competition about a managed Twitter account using a system called Genesis Rocket.

Intrigued I wrote a comment on the blog, & literally within minutes received this email.

Hi Bruce,
I’m just moderating comments and I noticed yours. Genesis Rocket certainly is different – because it works. Just contact me if you have any questions.
Regards,
Ashley

Wow. An actual reply from a real person! The blog owner & the creator of Genesis Rocket even!

Long story short, a few hours of research, back & forward emails, & I realized I’d found what I was looking for…a tutorial that teaches you how to grow your Twitter account from zero to thousands over a 5 day period, teaches you how to interact with your followers, then teaches you how to make a living from your Twitter account.

Note how I said educates you. Genesis Rocket is streets apart from the majority of over rated “Twitter Systems” you see touted everywhere. It’s a well thought out, very “doable” guide, a Twitter system,  with a tried & tested method of creating an income from it.

Day One – Do this, & here’s how, & why.
Day Two – Do this & here’s how, & why etc.

* Have I made my fortune yet with Genesis Rocket? Not yet, (but it’s a’coming!)
* Have I learned the “must do’s” of Twitter? Yes.
* Have I grown my Twitter account? Yes, & it continues to climb.
* Did Genesis Rocket deliver on it’s promise? For sure it did!

At this product is a bargain. If you’re looking to finally be successful with Twitter, you really need to have a long hard look at Genesisr Rocket.

TweetAdder Review – Does It Work

August 20, 2009 by Ben Janke  
Filed under Social Marketing

Looking to add a bunch of followers to your twitter account without being stuck to the computer chair all day? That is what I was looking for when I was searching for a tool. I used Hummingbird, Hummingbird2, TweetLater, SocialToo, and a couple more that aren’t even worth mentioning.

I really wanted to get the most out of my experience with twitter and wanted something that would help me achieve just that. I have been using TweetAdder for about two weeks now, and I would have to say that I’m very pleased so far with my experience. My main concern was finding something that did what it claimed it would do, and did it without me having to manage it all the time or fix it if it broke down on me. Read more

Facebook Buys FriendFeed

August 11, 2009 by Ben Janke  
Filed under Social Marketing

facebook acquires friendfeed Facebook Buys FriendFeedWell, I’m sure that you’ve heard the news now that FriendFeed has been purchased by Facebook. This is going to put Facebook on the map for real-time search inquiries just like on Twitter. It sure does look like that Facebook is going after Twitter, hard-core.

The brand-new real-time search will be a leap forward for Facebook. They don’t have to search through long complicated updates to see what is going on, but now it’ll be in clear concise organize tabs to help you jump between friends list and FriendFeeds.

This is very important because for a long time Facebook is fallen are behind Twitter in momentum. Twitter has become the exclusive place that a lot of people go to to find up to the second news on their favorite topics. This is the way that the Internet is going.  Away from Google spiders that take 30 minutes to five hours to find pages, and more towards user driven search engines. I then found myself searching Twitter instead of Google what I want to find out something.

Now you’ll be able to jump all over the Facebook search engine just like you would with Twitter and get list of updated news stories even from people that are not on your friends list.

I am sure we will see more and more from Facebook as they work into this new functionality that they have and I’m sure you’ll see more and more promotion of this leap forward from Facebook.

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